Importance of video presentations for auto dealers

You are always looking for ways to differentiate your dealership from the others in your area. You pass out fliers and run commercials on the local networks, and the other dealerships do the same. You post banners and have specials, and the other dealerships follow, sometimes with bigger signs and even a mascot dancing on a corner. What else can you do to break away from the pack? You must do what the competition is not doing, and one thing that can set you ahead is having customized videos of your dealership created and marketed to potential consumers. Why make videos? Well, customers are attracted to professionalism and creativity, and if this leads them to the product or service that they want, then they are more likely to do business with the company that takes the extra step. Multichoice Apps has created amazing videos for dealerships that have worked wonders for them. These videos are intriguing and have made some marketing departments very happy!

Multichoice creates videos for dealerships in seven segments:

• Welcome – The most important part of any transaction is the introduction because a first impression goes a long way. Multichoice can help you create a captivating introduction that gets the customer’s attention and keeps them watching while being hungry for more information.
• Sales – This segment can introduce the general manager and sales staff, and it can be creative in telling the customers why they should come out and visit your dealership. Specials and new vehicles can also be put on display here, and even seen in action.
• Parts – Even new vehicles will need parts at some point, and your Parts department can be introduced in this segment. You have the option of showing some new parts on display or just discussing the elite organization and content of your inventory.
• Service - Dealerships with good Service departments are more important today then they have ever been because with the technology in cars increasing, customers have to lean more towards the Service staff for maintenance because many newer vehicles now require specialized attention. Your Parts staff can be put on display here.
• Finance – At some point you and your customers have to talk about money, and this segment can introduce the Finance staff and make people feel comfortable discussing their financial information before they even step into the dealership. Financing options can also be discussed in this video.
• Internet Department – Since the car buying process can now start on the internet, your Internet Sales department can be promoted here. Online deals, promotions, and just the excitement of internet shopping with your dealership can be presented in this segment.
• Testimonials – People discussing their satisfaction with your dealership in a video goes a long way with potential customers, especially if the satisfied customers are genuine about the service they received from you. Multichoice can help create a great atmosphere for testimonials and capture them in an amazing video.

One thing to remember is that these videos can be found in search engines, right along with your web page! The best part about it is that SEO (search engine optimization) will allow customers to be led directly to your YouTube channel and Facebook pages, where the videos will be embedded as well. Multichoice also specializes in designing these channels and Facebook layouts so we can actually provide you with a total package of video creation and YouTube/Facebook layout customization. The power is in your hands!

If you’re ready to go that extra mile for success, contact Multichoice Apps today and let us create some great videos for your dealership!

Mobile Apps Design

As a growing business, you now realize that jumping on the technology wave is critical to your business’s success. You also see the importance of having an iPhone and Android application developed. You’ve put your boat into the water and floated around a little, and you see that there are some other companies out there with mobile apps but you notice that they are unattractive and unappealing. Why would they put out such mediocre apps? It is because they simply do not know any better and the companies they choose to design the apps did not do their main job of educating them on how their design would affect the app’s success.

From your preliminary research you have come to the conclusion that you need a well-designed mobile application that looks appealing and professional, and it must have all of the features that will make it easier for potential customers to get the information that they need about your products or services. It must also have a clear path for customers to contact you with as few steps as possible – preferably a one-tap option to put them directly in touch with you.

Why do we emphasize the importance of a sleek design?

It is pretty simple – human beings are naturally drawn to beautiful things, just like all eyes are focused on a pretty woman walking down the street. The same rule applies to the mobile app market. There are many mediocre apps wandering around in the Apple App Store and Android Markets, but the visually appealing applications are the ones that are viewed and downloaded the most. Therefore, Multichoice Apps focuses on creating the most attractive apps that are also the most functional. This results in instant success for the application and higher revenues for the company. It is an amazing formula: Visual Appeal + Functionality = Success!

Functionality is also a critical component of the mobile app development because no matter how pretty and captivating the app’s interface is, it is almost worthless if it does not work right because it is not fulfilling its ultimate purpose of serving the customer. Multichoice Apps has cutting-edge design techniques that produce amazing apps that are ahead of their time. You will definitely have an advantage if you have an app that is technically superior in an arena that is still fairly new.

As an example, Multichoice Apps has developed business iPhone applications for automotive dealerships. You can view a few of these apps right from your iPhone - simply search for and download any of the following applications: Honda Mall of Georgia, Jaguar Orlando or Toyota of Naples. These dealerships have already experienced more than 3000 downloads, and this could have the same results for your business!

Multichoice’s apps are loaded with many powerful features. For instance, Push Notifications allow dealerships to communicate directly with customers by sending them text messages or images of new and featured vehicles. Video presentations are also being incorporated into the applications. It is the equivalent of having your own multi-functional broadcast station for a fraction of the cost. Ultimately, this will result in higher revenues and success for your business. Contact us today at www.MultichoiceApps.com

Competitive advantage with mobile apps

You’ve been looking for a way to increase sales at your dealership. You’ve tried everything from commercials to flyers, ads in local newspapers, and even a dancing bear in front of your dealership out by the street with a sign saying “Buy One, Get One Free!” and you still don’t have many people rushing in to see what you have. Ok – maybe your sign didn’t say buy one and get one free but you know what I mean. In plain English – you need a solution to get people in the door to check out your wonderful products, and you need it quickly. To reach today’s “connected” customers, you need to use technology to create a link that allows them to connect to you while enabling you to connect with them. You need a mobile application!

Multichoice Apps creates mobile applications for the iPhone, iPad, and Android devices that can be downloaded and used by consumers in literally seconds. Mobile apps such as this can work wonders for dealerships such as yours.

How do we know? Because we have already created apps for dealerships and they provide results – it is that simple. 

What makes a mobile application so special? iPhone and Android mobile applications are easy to access for those that use the these devices, and are therefore used more frequently than mobile web sites. Apps can be downloaded in a matter of seconds so your customers will not need to wait while your mobile website downloads in a weak signal area, or fails to download completely due to technical reasons. Mobile applications also have the flexibility to be used offline. Finally, iPhone owners are used to getting the maximum out of their devices so once your mobile app is downloaded, it will be used and the user will know who you are.

Why does my dealership need a mobile app? Imagine a consumer downloading and using your mobile app to view your inventory to find the vehicle of their dreams. They email you a few questions about it and you answer them, and the next day you get an offer emailed to you! This sounds like something futuristic, right? Well, you will be blown away to find out that this is already a reality because other dealerships with mobile apps have experienced this and therefore have an advantage over other dealerships that are less accessible. If this is not enough to make you reach out and find out more then I do not know what can help you!

By now you should be ready to contact Multichoice Apps and have a customized app developed for you today!

Call us now at 702-518-5621