Why does your business need a mobile apps?

Mobile applications, commonly known in the consumer tech world as “apps”, are the newest must-have tool in the box of any small business that makes use of the web, whether it is web-based or does some amount of business over the internet. Why? Simply put, the number of people that are using mobile applications in the United States as well as across the globe is huge. Mobile app downloads across all phones worldwide are projected to approach 50 billion in the year 2012, according to Chetan Sharma Consulting.

As with any legitimate business, you have to be serious about your commitment to having a mobile app developed for your company.  If you want to stay in the game and reach your customers that may need access to you and your services while they’re on the go, you’re going to need a mobile application. And if you want to succeed, it will take more than just relying on your mobile website that may or may not always load like you want it to.
This is where Multichoice Apps come in. We offer the solution to your quest for a mobile application in the form of quality, effective apps that can be designed for the iPhone, iPod Touch, iPad, and Android mobile devices. These apps will promote interest in your business and give you a virtual local and national presence.

For example, a company may be in the business of helping people find the best places to eat, shop and play, based on their personal profile and recommendations from people with similar preferences. It can be viewed as a personalized local business recommendation engine. Multichoice can develop an application that allows consumers to access this platform directly from their phone while they complete their day to day activities.  It can be done quickly and customers can get the information that they need to make decisions. Everyone is happy.

Multichoice Apps designs its great applications by starting at the beginning: “Identify the app’s purpose.” What do you intend to gain from the application? What will your customer get out of it? People may go to your company’s website when sitting at home on their laptops. They will need to use your mobile app when they’re away from their home or office. Next, Multichoice helps you decide which components are necessary for your app to succeed, and which items can be introduced into the application over time. We will make sure your application pleases the eye with captivating graphic design while making sure that it isn’t overwhelming to the point that it interferes with the user's experience. When it comes to getting the attention of today’s informed consumers, a tasteful and professional appearance is definitely the way to go.

Once the app is created and is in full swing, the process of refinement is key for the future success of the application and the business. Multichoice makes it a priority to talk to their clients as much as possible. Do not let your business fall behind – Multichoice can step in and give you the boost that you need so contact us today!

Ways to promote your business app

You have been observing the news and your industry’s market, and you are considering having a mobile application designed for your business in hopes to reach more consumers. Mobile apps are the new thing for the hot iPhone and Android devices, but how can having a mobile application really help you, and how can you incorporate it into your existing technology? Here are a few suggestions.

Twitter

If you have a Twitter page (which you should create if you don’t have one already), you now have something to tweet about! Most people access their Twitter pages through their phones, so having a mobile app goes hand in hand because you can tell people to download your new app, which they can easily do by simply pressing a button or two and going over their app store to quickly snatch it up. Twitter’s speedy but subtle communication style makes it easy to remind your customers of your app everyday without overwhelming them with lengthy advertisements.

Facebook

Facebook is a must have tool for new businesses looking to network fast and for cheap. You can use Facebook to popularize your app by simply updating the status on your company’s profile, as well as provide a link to your website. Facebook also makes it easy for others to share your presence, so by posting one status asking people to download your app, you can easily reach hundreds or thousands of potential customers in no time. Facebook is also frequently accessed by users from their phones so this makes the transition their app store to download your app that much easier.

Youtube

If your company uses Youtube to advertise products or services, you can create a video introducing your application and how it works. Visual presentations are always effective when marketing, and you can use the mediums discussed above to promote the new video, which will encourage people to go download the mobile app to use for themselves.

Multichoice Apps makes this easy for you to do. Visit us at www.multichoiceapps.com and get in touch today!

How mobile app will work for your business?

So, you have looked at your business needs and decided that you are ready to go mobile. How exciting! Where do you start? You may be wondering exactly how a mobile application created for you will work, and how consumers will find it. Multichoice Apps can design a great app that is tailored for your company’s specific needs. All we have to do is get a feel for what your company does, your customer base, and what your goals are. We can take it from there.

Multichoice Apps makes mobile applications for the iPhone and Android platforms. Let’s use the iPhone as an example to demonstrate how users will find and use your new app. First, they will browse or use keywords to search Apple’s App Store for available apps in the category that your product or service falls in. It works much like an internet search engine. They will see icons for available apps, and they can then select your company and read a captivating description that accurately describes your product or service. The user can then press “Install” and download the application directly to their iPhone.

What happens next? The user can then open your application and see a screen with your company’s logo and carefully placed graphics to appeal to their senses.  They can then use the options that will be made available to get more information about your company and how to access you or your services. For example, we can customize your app interface to have buttons that users can press to place a direct call to your office or store, get directions to your place of business, send you an email, view a catalog or brochure, or make an appointment right from the app. You are also only one click away from the company’s website. Multichoice’s mobile apps make it easy for a whole new market of consumers to access you. Contact Multichoice Apps today for a consultation or visit us at www.multichoiceapps.com